Apple has become pretty well known for their embellishing product advertisements and there have more than a few parodies made at their expen...

I first heard the term slacktivism a few months ago during my public advocacy class. Put simply, slacktivism can be best described as passiv...

  As public relations students and practitioners, we all love a good hashtag or social media campaign. Often, hashtags and campaig...

Recently, a social media campaign called "Bring Our Girls Back" has erupted in response to the kidnapping of 276 Nigerian girls by...

If I wasn't in public relations, I have a strong fascination in advertising and yesterday I saw a commercial that blew me away. Recent...

This past President's Day, 13-year-old Girl Scout Danielle Lei decided to set up shop outside of a San Francisco medical marijuana clini...