This week during Temple's PRSSA meeting, Julie Cassidy, the Director of Special Events and Group Sales at the Wilma Theater (and my prev...

It’s official: All branches of the military are using social media. Last week the United States Marine Corps officially became the ...

When I have to write a story or press release, I tend to write in an unorganized method. But recently (and fortunately), my News Writing and...

In any campaign, when you craft a message it is necessary to identify your audiences. This remains true even if your audience happens to hav...

A lot of young women are wary of delving into the professional world. They're worried that they will have to sacrifice having a family f...

It is no secret that from the outside looking in, the fashion industry has a major PR problem: most of its waiflike beauties have light comp...

Ahh… school is back in session. This means the daily grind of waking up early, going to class after class, finishing continuous amounts of w...