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Wednesday, September 15, 2010

Restaurant Week Feeds Big Appetites on a Small Budget

Starving for some delicious fine dining but don't have the funds to feed your good taste? No need to worry- you can indulge in some of the best cuisine around Philadelphia as the Center City District kicks off its second installment of Restaurant Week presented by TD Bank.

From September 12-17 and 19-24, dozens of restaurants in the Center City area will be offering delicious 3-course lunches for $20 and 3-course dinners for only $35. Restaurants ranging from home-made Italian to authentic Asian cuisine will be serving up delicious course offerings from specialized menus created specifically for the culinary celebration.

I think that Restaurant Week is an incredible PR tool not only for the restaurants participating but for the city of Philadelphia in general. With so many college campuses based right in the city, hungry students are always looking for an affordable way to feed their appetites. Students are able to explore their options beyond fast-food chains and lunch trucks and have a great chance to explore all that the city has to offer. As a college student myself, I fully embrace Restaurant Week as an opportunity to experience some of the best food I have ever eaten while still having enough money to worry about the less delicious things in life (tuition, textbooks, rent, etc).

Restaurant Week is also an incredible PR opportunity for other aspects of Philadelphia as well. With such amazing offers, visiting tourists will have more money left over in their pockets to spend on other forms of entertainment, whether it be enjoying a concert or seeing a show at one of the local theaters. When you don't have to blow your budget on a good meal you are able to enjoy a fuller and richer experience of the city. Plus- when tourists return home, they are able to give great recommendations to friends and family members who plan to visit Philadelphia in the future.

As a self-proclaimed "foodie," I think Restaurant Week is a great way to let Philadelphia locals and visiting tourists enjoy all of the local flavors and gastronomic goodness that the city has to offer. Restaurants are able to develop a larger loyal customer base and the city is able to thrive as a cultural hot-spot.

To check out a list of participating restaurants and make online reservations, visit Open Table and read up on all of the delicious menus.

What do you think of Restaurant Week as a PR tool for Philadelphia? Most importantly, what restaurants will you be visiting?

Let us know!

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