Saturday, August 16, 2014

How Did I Become a "S" Word Already?


As most can agree, college comes and goes in a blink of an eye.  I never thought I would see the day when I became a dreaded “S” word, a senior. It is almost unbelievable that I am heading into my final year as an undergrad this fall.  During my time here at Temple, I definitely gained skills and knowledge that have helped me advance as a student and prospective graduate.  However, there are a few things I wish I started sooner and opportunities I wish I took advantage of earlier.  So for those incoming freshman, whom I am greatly jealous of, here is a letter to you on your first day.

Dear Incoming Freshman,

Before you know it, you are going to be a senior.  Yes you will be called the dreaded “S” word.  Now, do not worry, although these years fly by, they will also be the best years of your life.  Here are some tips to help with your first year.

1.     It is okay to not know what you should major in right away.  So if you are not sure join any club, group, organization that sparks your interest.  If it relates to what you end up majoring, great.  If it has nothing to do with it, that’s cool too.  As long as you put yourself in positions to meet new people and learn new things, you will be benefiting.

2.     Go to office hours!  My best papers/grades have been from meeting with my professors and asking for help when I did not understand.

3.     Relating to tip number two, professors are great mentors.  One thing I am very appreciative is the relationship I have with one of my professors.  She has helped me with cover letters, internship questions and other class work.  The people teaching you have the skills and experience that can be of great value to you even outside of classroom topics

4.     Avoid buying books from the bookstore.  90% of the time you can find them cheaper online and save a lot of money.

5.     Manage your time so you can get the grades and still go out.  College is all about time management.  There is such thing as having enough time in the day for school, good grades, and fun.

6.     Enjoy every second.  These next four years are going to fly right by.

So, I hope you go into your first day of college beyond excited and ready to take on the challenge.  Although the dreaded senior year will creep up on you sooner than you think, appreciate the opportunity you have been given and make these years the best years of your life. Good Luck!

Any other "S" words have advice for incoming freshman? Leave your tips in the comments! 

This guest blog post was written by PRowl staff member Brittany Barish. 

Friday, August 15, 2014

This Week In PR | No. 9 #Ferguson

Though there are always many public relations fiascoes to share, this is another week where it seems more appropriate to focus on one major issue that, believe it or not, impacts us all.

On Saturday, August 9th, Mike Brown, an 18-year-old Ferguson resident, was shot down by a police officer. Though some details of the altercation between the two are still fuzzy, it is clear from witnesses on both sides that there was a physical scuffle before Brown was shot 10 ten times, though his arms were raised above his head prior to being killed. Unfortunately, the cops and eyewitnesses tell two completely different stories as to what led to this tragedy.

Since the shooting of the unarmed, college-bound student, the city of Ferguson, Missouri, and the nation, have been in an uproar, both on the streets and on social media.

In Ferguson, many peaceful protesters joined together in a vigil to remember Brown earlier this week. However, police were sent to disperse the crowds and soon, the peaceful protests quickly morphed into looting and rioting. Ferguson police responded by throwing tear gas and shooting rubber bullets at civilians, most of which were the peaceful protesters.




In response to the media's interpretation of Ferguson events, many young, African American students took to social media using #IfTheyGunnedMeDown, a hashtag used to start a conversation about how black people are often portrayed in the media. The hashtags #MikeBrown and #Ferguson have also seen traction on social media as a means to share up-to-date information with the public about the developments in Ferguson since some major news outlets are misreporting stories.



Unfortunately, the events in Ferguson show no sign of slowing down and people are starting to take action. This past Wednesday students at Howard University, a notable Historically Black College or University (HBCU), shot a powerful photo featuring hundreds of young, black men and women with their hands raised in surrender. The following day, even more supporters came out for National Moment of Silence vigils held in major cities across the country. In our own city of Philadelphia, hundreds of people stood in solidarity at Love Park to show their support. Though issues in Ferguson still rage on, hopefully their citizens feel comfort in knowing that they are not alone.

UPDATE | After widespread public outcry, this morning the name was finally released  of the police officer who shot Brown: Darren Wilson. Wilson is a 6-year veteran with no previous incidents on his record.


Thursday, August 14, 2014

HR Insider: Interviewing Tips and Tricks

We’re all familiar with that feeling you get in the pit of your stomach right before an interview. Nervously waiting in an unfamiliar office while clutching your portfolio and trying to remember absolutely everything you can about the company you’re about to interview with. Well now you can relax thanks to some insider help! I sat down with Mara Sardella, Human Resources Coordinator at Brownstein Group, Philadelphia’s oldest independent brand communication firm to find out her best advice for nailing that interview.

How can a student make the best first impression in an interview?
When they come prepared with questions to ask the interviewer as well.


When interviewing a candidate, what generally impresses you the most?
When you can tell they have done their research on the company they are interviewing with. Also, knowing our clients and work and telling me how they can contribute their skills to what we offer.


How important is it to follow up after an interview with something personal, like an email or thank you note?
An email or hand written thank you note is very important. The HR Director and I always share thank you notes we get from candidates, it lets us know they enjoyed their time with us.


What is the oddest thing someone has done to set themselves apart from other job applicants? And do those over the top gestures really work?
We have had someone make us a tank top with the BG logo stitched onto it, someone sent their resume over in a bottle that looked exactly like our Liberty Kvell April Fool’s Joke, someone made a parody video to the song of Backstreet Boys, “I want it that way”, and it was called “I want a job today” (they actually got offered a job with us). All the creative gesture submissions get noticed and will always get a response and most of the time a meeting, but in the end it matters what is on the resume and if that applicant is qualified for the job.

Do you have a great tip for interviewing? Let us know, we’d love to hear from you!

Wednesday, August 13, 2014

5 Easy Steps To Boost Your Confidence & Credibility

While the old adage "fake it til you make it" may seem a bit cliche, oftentimes our lack of confidence and feelings of inadequacy keep us from reaching our full potential. With college students are prepping to return to class and new graduates are experiencing their first Fall in the work force, there is no better time to set an intention to make this upcoming season your best one yet.

You can only be as successful as the leaps you are willing to take on your own behalf. Before anyone else can support or help you along your way, you must be willing to first invest time in your own development. Here are five easy steps that you can take towards boosting your confidence and credibility.

1. Make a monetary investment in yourself. Willingness to shell out a few bucks shows that you're ready to make a commitment. One week of sacrificing your morning latte is enough to pay for custom business cards; packing lunch for a few weeks help you save up for a new blazer. Sacrifice a bit to save money for an investment that makes you feel like a better professional.

2. Choose your own titles. You don't have to wait until you're in a role to give yourself the title. Review your skills, and draft your own titles from that set. If you want to become a social media manager, change your social media bios to read something like 'Social media expert with a passion for non-profit work.' Start making a name for yourself so that people know what to reach out to you for. Just remember to always be honest, and only call yourself what you truly feel capable of expanding on later (like during an interview).

3. Have experts speak for you. Nothing helps to boost your confidence and credibility like knowing that someone else believes in you. Having that person shout your greatness to the world is an added bonus. Reach out to previous supervisors and co-workers and ask them to share a few sentences about you and your abilities. You can add these testimonials to your website, if you have one, or bring them up while networking or interviewing.

4. Stop being modest. While humility is a virtuous quality, there are times when boasting your skills and abilities is necessary. Write down your accomplishments, results you've achieved in and out of your field, and read them to yourself out loud. Get used to speaking out your accomplishments so that when it's time to really talk yourself up, you feel comfortable sharing your successes.

5. Pitch yourself without prompt. Your dream job or internship may not be posted online, or even be in existence yet. If you really want that dream position, you may have to be bold and create it yourself. Pitch yourself, your skills and your services to brands and companies who may not be explicitly looking for a professional like you. Worst case scenario, they won't need your services at that time. But when they do need someone, the person who took a risk and pitched themselves will definitely stand out.

What steps have you taken to boost your confidence and credibility? Any of the tips above?

Tuesday, August 12, 2014

Back to the Basics

As I am currently running late on this Tuesday morning, I decided that I need to remind myself of all the basics of being professional. With so many tips on how to do this and how to do that, it's easy to get lost in all the advice and forget the backbone of making a good appearance in the office or any meeting. I've created a list of some of the most basic career building advice you just might need to be reminded of in order to get a gold star:
1. Be on time!
2. Look presentable. Don't get so comfortable in the corporate office that you're showing up in short shorts and your favorite band's t-shirt.
3. Aim your goals high.
4. Say hello to everyone you work with.
5. Be polite.
6. Speak up. Don't mumble or ramble on with your words. You're confident!
7. Introduce yourself to those you do not know.
8. Keep your business card on you.
9. Work efficiently.
10. Ask questions.
11. Follow up on your emails.
12. Proofread said emails before sending them out!
13. Meet all deadlines.
14. Be reliable.
15. Offer to help someone else with a project or task.
16. Listen carefully.
17. Pay attention and stay focused.
18.Be upfront about your mistakes - it happens!
19. Do not gossip (ever!)
20. Be a positive source of energy.

Keep on keeping on!

Monday, August 11, 2014

Smartphones: Essential or too Invasive?

Everywhere you go you will see people on their smartphones, from iPhones to Androids to Windows phones. Go on popular sites like Imgur or Buzzfeed, and you'll see all sorts of funny pictures and memes about how technology is taking over our lives, how when people are 'hanging out' with friends they're really just staring at their phone. Most people will argue that their smartphone is essential to their everyday life, but if that's true then what did you do 6 years ago, when smartphones barely existed? Even beyond technology taking up everyone's attention, apps you have on your phone may be taking more information about you than you realize. 

I recently saw an article about how Facebook's mobile messenger app for smartphones recently got a major update, along with several new required permissions. For Android users, every time you update an app, the app may ask to be granted access to more parts of your phone, such as your pictures or account information. Generally, everyone just accepts all new permissions, because you can't update the app otherwise. According to this article, which I ironically found through Facebook, the Facebook messenger app now has access to people's cameras, microphones, text messages, and emails. This means that Facebook can see what your phone sees by remotely turning on your camera and looking through. Facebook can hear what your phone hears by turning on the microphone. And Facebook can see all your text messages and emails, and even send messages on your behalf, without you knowing. Now, Facebook probably wouldn't send anything or take a picture without you knowing, but they can still see everything you might not want them to see. 

Facebook, smartphones, technology, and a whole lot of other potential privacy invaders are very useful to public relations professionals, but at what cost does using them on-the-go come to you? Right now there doesn't seem to be any way besides totally disconnecting, which many people can't do, so I believe that more people have to become aware of this issue and start protesting this invasion of million's of people's privacy. 

Here's a link to the full article: http://thebull.cbslocal.com/2014/08/07/facebook-crosses-the-line-with-new-facebook-messenger-app/ 

What do you think about smartphone use? We'd love to hear from you!

Sunday, August 10, 2014

What Not To Say At Your Internship

As college public relations majors, we students have one thing on the mind, internships. These internships give students an invaluable experience in a professional work place that are extremely beneficial and could even lead to a job.

As these last few weeks of summer internships are coming to an end, be sure to continue with your bright shining smiles, and avoid the following phrases in the work place:

1. "It's not my job."
Yes, you are an intern, but your responsibilities aren't limited to those specifically stated in your job description. This type of attitude will not leave a lasting impression on your boss.


2. "I really can not stand (insert colleague name here.)"
The last thing you want to do is come across as an immature catty college student. You have made it this far, be respectful to those you work with-don't be immature!


3. "I got so drunk last night."
Drinking on a work night is not something you want your coworkers to know about. It just shows that you are not truly taking your job seriously.


4. "It was not my fault!"
Bosses expect you to make mistakes. That is what internships are all about. If you mess up, own up to your mistakes, and fix it for the next time. 

Are there any other tips that you have to add to this list? Leave your ideas in the comments! 

This guest blog was written by PRowl staff member Kelly Dougherty.