By now I'm sure that everyone has heard about, read about, or seen a video of the shoe incident with President Bush. After it happened Bush brushed it off, saying, "So what if a guy threw his shoe at me?" He also compared the incident to political protests at home.
When I saw the footage, I didn't see the reporter acting in a joking way at all. I saw him acting in anger and frustration.
From a PR standpoint, do you think Bush should brush this off as a joke, or take a more serious stance towards it? If President Bush was your client, how would you advise him to handle the situation?
*Quotes taken from this aricle.
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