When I came across this list today I immediately wished I read it over winter break. The list is called "26 Facebook Fan Page tips for business users. Or the Fan Page cheat sheet." Over winter break, PRowl Public Relations' executive board took on a client for a mini-project. We helped the client to engage with fan page members and to attract new fans. We ran into a couple problems, but produced some great results. We definitely could have used this list as a jumping off point though! Here are some highlights from the list:
7. Facebook should only part of your online presence. Use it to capture fans and then drive them to deeper content on a blog, connect on Twitter, and promote video on YouTube. But, most importantly, they need to be moving toward business goals.
8. Use other online vehicles to recruit Facebook fans including links on your homepage, ads, promotions and other social media sites.
9. You are only a small reason your fans are on Facebook. Be respectful and don’t over-promote or you risk losing them.
10. Put fans first. Consider what is valuable to them and link to it or post about it.
11. Consider promoting others on your page who have done something significant in your area.
Do these things help you? Or are they just reminders? Have you created your own tip sheet for social media? Let us know!
2 comments:
"You are only a small reason your fans are on Facebook. Be respectful and don’t over-promote or you risk losing them."
I agree. It's supposed to be a place for fun interaction. So don't ever make that mistake. Thanks for this very helpful post.
I agree with that tip as well. I know that I sometimes get annoyed with too many messages/promotions on Facebook. Thanks for reading our blog!
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