Thursday, November 29, 2012
Gaming for Good
Do you challenge your friends' vocabulary mastery in Words With Friends, or showcase your artistic finesse in Draw Something? If so, you can use your skills to game for good. Recently, Mashable.com reported on Zynga's first holiday philanthropy campaign. Zynga is a Web 2.0-based social network game developper . The newly launched campaign allows users to turn virtual goods into real-world gifts. Gifts can be purchased for as little as $1 and will benefit Toys for Tots. The social-gaming company has already gained $13 million to date and will continue their campaign through the end of the year.
Zynga's campaign is the perfect example of how to successful utilize social channels for social good. The question remains, have you gamed for good yet? If not, you have until December 31st. Will you take up the challenge? Tell us all about it!